The new Dollarmites: how fossil fuel giants are targeting kids
For decades, the Dollarmites program turned schoolchildren into customers.
The controversial scheme, now axed, gave Australia’s biggest bank access to kids, classrooms and their cash under the guise of teaching financial literacy.
Now it’s happening again.
A new report has found the country’s biggest fossil fuel companies are using the same strategy – with multimillion-dollar programs and sponsorships targeting millions of Australian children.
Today, Comms Declare founder Belinda Noble on how the tentacles of big coal, oil, and gas are reaching into Australian classrooms and manipulating students.
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Guest: Comms Declare founder, Belinda Noble
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