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Bonnie Tyler classic enjoys another day in the sun as streamers clamber for eclipse songs

Bonnie Tyler's 'Total Eclipse Of The Heart'

Source: YouTube/Bonnie Tyler

More than 40 years after Total Eclipse of the Heart topped music charts around the world, the Bonnie Tyler classic has emerged as a streaming sensation – for one day at least.

Tens of millions of people turned out to take in a rare total solar eclipse on Tuesday morning (AEST) as the sun’s light was blocked out across Mexico, the US and Canada.

And while North America was captivated by the celestial show, some classic tunes experienced another day in the sun as the soundtrack to the event.

Quoting data from entertainment data company Luminate, music industry bible Billboard, reports that the popularity of 1983’s Total Eclipse of the Heart increased 652 per cent on the day of the actual eclipse to nearly 1.3 million streams.

It also sold almost 4000 digital copies on the day for an increase of 3992 per cent on the previous week.

But Tyler was not the only beneficiary.

According to the Luminate data, LEN’s Steal My Sunshine experienced a 194 per cent increase in streaming to 169,000, Pink Floyd’s Eclipse was up 1472 per cent to 541,000, Creedence Clearwater Revival’s ever-popular Bad Moon Rising increased 48 per cent to 559,000) and the Beatles classic Here Comes the Sun had a 58 per cent bump to 656,000.

Bill Withers’ 1971 hit Ain’t No Sunshine was was streamed 772,000 times, while the similarly appropriately named Black Hole Sun by Soundgarden had 806,000.

Total Eclipse of the Heart reached the top of the charts in Australia, the US and Britain when first released, selling more than about five million copies back when charts were determined by the sale of vinyl “singles”.

Tyler, now 71, marked the resurgence of her hit on social media this week with a play on words: “Every now and then it hits the charts”.

In another post she joked that she could tell there was an eclipse because her social media notifications were ‘blowing up’.

Tyler is no stranger to eclipse-based bumps of her song.

During a 2017 solar eclipse, Billboard reported sales of Total Eclipse of the Heart were up about 500 per cent, while Spotify streams reportedly jumped 214 per cent during a 2015 event.

Tyler actually performed the song during the 2017 eclipse while aboard a Royal Caribbean Total Eclipse Cruise.
Topics: Music
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