Join the queue: One in three travellers see Sunshine State as the place to go

Australians wanting a break from winter are looking closer to home for their holiday getaway, both domestically and internationally.

Queensland topped the list of desirable domestic destinations for Australians wanting to travel this year, according to a travel insurance firm’s survey findings.

New Zealand ranked No.1 for those looking for overseas travel, which may relate to the high cost of travelling to international destinations.

With its lure of beaches and sunshine, Queensland’s most desirable status was by a big margin.

About 35 per cent of the 1000 people surveyed wanted to head to the Sunshine State.

Next best was Victoria on 23 per cent, New South Wales with 16 per cent and Western Australia on 13 per cent, according to the InsureandGo poll.

More than half (56 per cent) of respondents said a domestic holiday had more appeal than all of the international destinations listed in the survey for a holiday in 2023.

Beach holidays topped the list with 76 per cent of respondents, followed by city trips (59 per cent).

Cruises also ranked highly, attracting 34 per cent of respondents, while adventure holidays appealed to 32 per cent, and 26 per cent chose outback holidays.

Smaller proportions of respondents were drawn to farm stays (19 per cent); family holidays at theme parks (16 per cent); camping and hiking (16 per cent); ski trips (11 per cent); and fishing trips (11 per cent).

The survey also found lower-income households would be more likely to embark on a cruise holiday this year than higher-income households.

This type of holiday was chosen by 37 per cent of respondents whose households earn up to $60,000, compared with 35 per cent who earn between $60,000 and $79,999, and 31 per cent of those making over $80,000.

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